Resume

Design Strategy
When deciding how to design my resume, I honestly had no idea exactly how I wanted to convey my personality through type. I did remember that I had to keep in mind the two career paths that I intend to take—that of business and communications, so it had to be a design that was unique, yet very classy and sophisticated. Typically, in the business industry, resumes are usually bland and all look the same. With my design, I kept it some what traditional, but in the since that my resume can be presented accurate, no matter if I walk into a public relations firm or a financial analyst’s office.
While I think that my design will be accepted in either professional setting, I do believe that color might have to be omitted from the design, depending on what type of business organization I submit my resume to. I wanted my design to be simplistic, yet exude the part of my personality that is clean-cut and different.

Choices of typefaces:
I chose Georgia, a traditional serif font, for my word mark because I thought that it was an accurate display of my name. Also, I wanted a typeface with distinctive counters and a large x-height. I have one ascender and two descenders in my name as well, and I wanted those to be noticeable, the reason also why I chose to have my name in lower case letters. For the body of my resume, I chose Franklin Gothic, a sans-serif typeface; because I thought that it was very versatile, and would achieve the clean cut, modern look that I was going for.

Color:
The color used in my work mark as well as in my headings is R 233, G 4, B 134 (pink) and R 109, G 0, B189 (purple). I chose these two colors because not only are they two of my personal favorites, but I also think that the contrast well together and are neither too light nor too dark.

Paper:
For my final draft, I will use a paper that is heavier than laser paper, and a color that will accurately offset the colors I use in my design.

Resume

Design Strategy:
I designed my resume to fit my personality, as well as the internships I will be applying for. Since I want to work for a fashion magazine, I designed it to appear chic and elegant. Originally, I had a lot of information that I wanted to put on my resume and even once I condensed it, I had a significant amount of type, so I wanted to keep the design simple. I chose my fonts and colors to look both girly and graceful and at the same time funky and fashion forward. I added the colorful lines to keep the continuality of the two colors that I used in my word mark. My word mark evolved from large, bold serif into a stylish, rounded, san serif that was much smaller, emphasizing the chicness of the letters and how they are designed to fit together rather than the type itself.
I organized my experience according to what I would like my potential employer to see first. My year off in Africa is far more interesting and unique than my retail management job. Likewise, the internship I had my senior year is more pertinent to my future career than my retail management job.

Choice of Typefaces:
I wanted a versatile typeface family for the body of my resume, so that I could stay in one typeface and still be able to bold my titles and italicize the dates and locations of my jobs. I switched from a san serif in my word mark to a serif for the body of the resume because I find serifs to be easier to follow when reading a lot of type. I kept my font at size nine in order to fit everything that I wanted onto my resume. I used caps/lc because I think it looks more elegant than all caps and less brash.

Color:
I chose light purple (R:1 50, G: 115, B: 175) because not only is it my favorite color, but it is a color that is often equated with flowers and my first name, Lauren, means crowned with laurels.
I chose the light blue (C: 24%, M: 3.529%, Y: 0%, K:0%) because, again, not only is it my other favorite color, but I was also trying to find a “glassy”, almost opaque blue to play off of my last name, Glass.
I switched from RGB to CMYK because I could not get the perfect light blue color that I was looking for on RGB, likewise the lilac, light purple came out perfectly at these percentages in RGB.

Paper:
I have yet to decide whether I am going to use the paper that I have included in my envelope. I like the thickness of the paper, but I would prefer the white to be brighter, rather than almost vanilla. The brighter white is more feminine. I want to keep my resume simple, so I do not want any pattern or design on the paper, but I want it to stand out and thicker paper makes for a stronger and in my opinion more appealing resume.

Resume

Design Strategy:
First of all, I wanted my design to stand out and break the rigid mold that resumes are often placed in. I chose to have the wordmark bleed off the page while keeping the remainder of the text within set margins. The pop of color at the top and its continuation throughout the design make my resume distinct. The combination of all caps for my first name and all lowercase for my last name was used in order to layer them and still achieve contrast.

In my resume design, I wanted to convey my personality while maintaining a modern esthetic. When trying to convey this, I incorporated my favorite color in a bright, youthful shade, and I also wanted to keep the text clean and readable. Realistically, my resume would not be printed in color, and I designed it with this in mind. Included is the original black and white design that is still readable without the splash color.


Choice of typefaces:
The two typeface families I chose were Baskerville and Antique Olive Std. Baskerville was chosen as the body text because of its proportionate x-height and varied weights. I think it is a smart font that is easy to read. Also, when I was in high school, Baskerville was the body text for our newspaper and holds a special place in my heart.

Antique Olive was chosen to contrast the body text. The font is a sans serif with an interesting weight to each capitol letter and an interesting lowercase “i.” where the line continues upward and forms a cradle for the dot. Antique Olive also has a variety of weights and postures that allowed for the contrast in the wordmark and headers.


Color:
The green used in my resume is C- 50%, M- 0%, Y- 100% and K- 0%.


Paper:
I chose not to use a special paper due to the need to print on an 11x17 sheet and then trim to Letter size. This allows the workmark to go to the end of the page.

Resume

Design Strategy:

My initial approach to the resume was to do a simple design so that it is attractive to the potential readers who may be business people. Because I'm double majoring with School of Whitman, I had to design it so that it would be acceptable to both schools. Upon long hours of thinking and looking at many of the resumes done by business students, I thought that my resume had to be different. It needed to be different not only to distinguish myself from others but because I realized that I might want to pursue my career in this field. 

I designed my resume so that it caters to everyone regardless of who is reading it. It is both friendly and sophisticated due to the types of fonts I chose. I utilized the white space so that it looks neat and clean. The first letter of my first name has been purposely enlarged to be used as the first letter of my last name. I kept this style consistent for each heading. The lines that go across the top and bottom are there to attract readers' eyes to the center. Limit to the colors was not an issue because my aim was to keep the design simple and orderly.

Choices of typeface: 

I chose Helvetica Neue and Myriad Web Pro as my typefaces because they seem to look very nice together. As mentioned above, these two fonts seem to cater to everyone. The Helvetica Neue font, in my opinion, sends a message to the readers that I'm a confident person, and Myriad Web Pro font seems to show my organized and neat side. Moreover, I wanted my resume to look modern so i chose fonts from the two sans serifs families. Helvetica Neue and Myriad Web Pro offer a geometrical look that is complementary to the overall organized look of my resume. 

resume

Here's my resume.




Design Strategy:
I first approached this assignment by looking at how I would want to represent myself to potential employers. The traits I wanted presented were: friendly, straightforward, organized and creative. I achieved portraying these traits by choosing appropriate fonts, colors and layout.
I used this layout because I wanted my name to lead the reader into the body of the text. I did this by setting up the body of the resume centered under the wordmark. Another thing I wanted to do was play up the similarities between my first and last names. I like how there is a t in the middle of both names so I elongated the crossbars so that they stretched across the names. I changed the color of the dot in the i in both names so that it connected the names better and so that I could use them as bullets in my body text. I also wanted to elongate the leg of the Ks and turn them into descenders but I didn’t know how to do it so I left it as it is.

Choice of typefaces:
The typeface has to reflect my personality. Therefore I wanted a rounder sans serif font with bigger counter. I feel that the round sans serif font comes off as friendly. I didn’t want any slant to the letters because I’m a very straightforward person and I feel that italics doesn’t properly represent that. This is why I chose ITC Stone Informal Std for my wordmark. I also wanted a font with caps/lc because that is how a newspaper is written. It is also easier to read which is why I also used a caps/lc font in the body of the text.
I chose Avenir LT Std because it was a font from suitcase that others wouldn’t have and so it sets me apart from other applicants. I chose it because I wanted a sans serif font to match my wordmark and headers and I wanted a font family that had a lot of options so that I could create diversity among the body of my text.

Color:
Since my major is newspaper journalism, I wanted to use black (100%) and grey (34.56% and 50%) as my colors. These two colors are generally associated with my desired field and so I wanted to use them to brig in my newspaper association. I also wanted to use black and grey because I wanted to have contrast among my resume and I wasn’t sure if companies would have color copiers or color faxing machines, so I didn’t want to risk using color and have part of my resume lost along the way.

Paper:
I wanted to use white because I feel that white looks clean and professional.