The Nike logo is simple and effective. If you judge a "good logo" by its ability to be internationally recognizable, exist at a variety of sizes and speak for an entire brand, this logo is perfect. Nike's swoosh elicits a sophisticated and clean design while incorporating a sense of movement. The swoosh is everywhere and Nike's brand recognition is probably up there with McDonalds' arches. Nike is known all over the world for well-made sportwear. I've been to the Nike campus in Oregon and the company is working hard to be sustainable on top of being fashionable. It's a company that you can trust, and with an effective logo, why wouldn't you support them?
6 days ago
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