I think that the Jamba Juice logo is effective because it describes the product that you purchase from the store. I am absolutely obsessed with Jamba Juice, and I think it works because it is so colorful, welcoming,and fun. The swirl of the logo makes the customer automatically think of smoothies, and I think the colors are also used well because it describes the fresh products that they use in their products. The logo reflects the atmosphere that is present in the store, which is fresh, upbeat, and light. It is very simple, yet gets the point across to consumers.
No comments:
Post a Comment