Friday, October 3, 2008

Semiotic Logo-Apple



As everyone can see, this is the logo for the very well known Apple computer company. All around the world, people recognize this image, whether it is multi-colored or outlined in white on a black background, the symbol of the apple with a bite taken out of it is universal because to many, it represents a company that is about innovation and being different. This logo in particular, to me, has a futuristic vibe, looking into what is to become of technology. In advertisements, commercials, and on the cover of laptops, this Apple logo has become an image that we all know and have grown to love because of what the company stands for and the quality products that they produce.

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